All work
Victoria VR·AI · VR gaming·2025

Giving an AI-VR world a story people could grasp

Head of Marketing

360°
Marketing led

The challenge

An ambitious AI-driven VR gaming company needed sharp positioning and a marketing engine that could work across every channel at once.

My approach

As Head of Marketing I owned the full 360° strategy: brand positioning, campaign execution and cross-channel coordination, and I led it from start to finish.

The result

A coherent brand story and a cross-channel campaign system built to scale as the product grew.

StrategyBrandLeadershipCampaigns