robot_dreams·EdTech·2023–2024
A tech brand 20,000 readers come back to
Creative Project Manager & Editor (LABA Czech)
20K+
Monthly readers
0→1
Brand & blog built
The challenge
An EdTech platform needed more than courses — it needed an audience and a reason for the tech community to keep showing up.
My approach
I led creative and editorial from the ground up: a content-driven brand and blog with a clear voice, a steady publishing rhythm, and topics the tech community actually cared about.
The result
The blog grew into a genuine community hub reaching 20,000+ monthly readers — a durable, owned channel rather than rented attention.
BrandContentEditorialCommunity
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One voice across a fintech portfolio
Media:list
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